Divi

Branding Interaction Illustration 2018

Divi is an in-store and online service that allows single and small-size family New Yorkers to purchase perishable food items in smaller portions of original-size retail products.

From mobile app to in-store service, we created Divi to provide users and shoppers a seamless and cohesive grocery shopping experiences.

To help Americans save grocery expenses and reduce food waste, we envision a partnership between Divi, WholeFoods, and Amazon Prime in the future.