After such a success from previous interactive education website launches for young students — Musical Explorers and Orchestra Map (paired with Link Up), Carnegie Hall was launching its first Carnegie Hall Kids brand and website. It’s a place to house all of the exsiting Games, Maps, and Videos content, and to introduce a new Quizzes section along with the launch.

Therefore, the world prestige music institution of 130 years standing asked us to build a new digital product — a library of quiz games about music knowledge for kids — using their provided content and incorporating the new Kids sub-brand & visual identity.

Quiz games and kids content made such an fun project to work on. It was also an honor knowing this project will become a part of the non-profit concert venue’s commiment in creating education and social impact programs for students, teachers, community members, and sprouting young musicians in New York City and beyond.